Finding the Northern Star

If you wanted to find your way during a stay in Dubai, you’d probably use landmarks to help you get there, or a smartphone to dictate directions. Even more convenient, you could just hail one of the many taxis or order an Uber. Chances are you could navigate almost anywhere in just a few minutes. [...]
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Our CEO, Adam McEwan recently joined Oskar on Swenglanese UAE Business podcast to discuss topics from his first lawn mowing business at age 7 in Australia to the early days of Platinum Heritage Desert Safaris in Dubai. Like many youngsters, at the age of 18 years old Adam set off on a solo backpacking adventure. [...]
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Dubai Desert Conservation Guides

Platinum Heritage is the only Desert Safari company in Dubai that is focussed on Ecotourism and has 100% in-house staff, trained extensively on conservation and culture of the region. Most Desert Safari companies in Dubai employ freelance Guides, especially during the busy season. The disadvantage of this is that many of these Guides are not [...]
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Treatment of Camels on Dubai Desert Safaris

Are you considering a Camel Desert Safari when visiting Dubai? Do you want to know how the camels are looked after? Camels are an important part of the Emirati cultural heritage. For centuries, these ships of the desert have served Emiratis in a number of ways. Traditionally camels are loyal travel companions and modes of [...]
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Many people travelling to Dubai during summer wonder whether it is possible to still do a desert safari. What most don't realise is that the desert is actually cooler than the city in the late afternoons and evenings. This means that it is definitely possible to do a Desert Safari in Dubai during the summer. We [...]
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You may assume that the Dubai desert would be hotter than the city in the late afternoons, but this is not the case. Many people don’t realise that not only is it possible to travel to Dubai during summer but in the late afternoons, it is actually cooler in the desert than the city! About [...]
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Are you a tourist or a traveller? What’s the difference you might ask? We define “Tourist” as someone that travels somewhere to tick off the must do activities. They will participate in the things to do list that is most published by the big brand guide books. A “Traveller” wants to look a bit deeper, [...]
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Despite Dubai’s rapid development in the last few decades, the emirate is not all skyscrapers and indoor ski parks. The government of the UAE knew early on that their land was special; focusing on sustainability has always been of the utmost importance. That’s why they established their first national park with the Dubai Desert Conservation [...]
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2017 has been declared as the Year of Sustainable Tourism and Development by The United Nations General Assembly and for Platinum Heritage, this is music to our ears. There are many elements that contribute to sustainability including environmental, cultural and the economic benefits to the local community. These need to balance current needs without compromising [...]
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Camel Safari – A Must do in Dubai

Have you considered a camel safari on your Dubai holiday? When people visit Dubai, they always have a set list of things that needs to be seen or experienced. Seeing the Dubai Fountains, going up the Burj Khalifa, gazing at the Burj Al Arab and going on a desert safari are some of the highlights [...]
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