How much is one hour of your time worth? When you are on vacation, it may be difficult to quantify how much an experience is really worth. At Platinum Heritage, we hear the “e” word every now and then. In order for me to establish if we really did offer “expensive” experiences, I looked at [...]
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Due to the luxury nature of our Platinum Safari, we seem to attract the attention of celebrities, sports personalities, high profile corporate clients and the occasional Billionaire or two. Below, in no particular order, we have compiled a list of some of the most opulent activities we have put together for our more discerning clientele. […]

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We were quite proud of ourselves when we recognised that there was a huge gap in the safari industry in Dubai. Noticing that all safaris focussed on dune bashing, bellydancing and tanura dancing (both from Egypt), getting drunk in the desert, sampling an “international” cuisine and jamming as many people into a camp as possible, [...]
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There has been a lot of chatter about the transfer of the deadly MERS Coronavirus from camels to humans. While many of our guests are concerned, like anything else, education is the key. Armed with all the correct information, one can then make an educated decision about the level of contact with a camel an […]

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Ever wondered where your tips go?

It is very common in business to hear comments like “our best attribute is our staff”, “without our staff we would not be successful” etc. However, how many times do your staff give you proof? Evidence of how truly amazing they are? A tangible quantifiable way to back up a statement like the one’s above? […]

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I remember back when I was studying Business at University, we were provided an interesting statistic about customer satisfaction. We were told that happy customers would tell 4-6 people of their experience. However, an unhappy customer would tell 9-15 people. It is amazing how much that equation has changed with the boom of social media […]

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Becoming the first Tourism in the UAE to receive an award during the coveted business award, Platinum Heritage shows that appreciation for culture and heritage in Dubai is in strong demand. Platinum Heritage Land Rovers Dubai, United Arab Emirates (PRWEB) November 08, 2013 Privately held luxury desert safari provider Platinum Heritage has been awarded as […]

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In every business, the work that goes on behind the scenes should be as clear and transparent as possible. One of the more difficult things for our guests to understand is the complexity surrounding the pick-up times for our evening safaris (Platinum and Heritage Dinner Safaris). I will attempt to summarize the reasons why a […]

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Don’t Trip your Advisor

I have to admit that I was a little reckless when I started backpacking around the world at the tender age of 18. Back then, it was seen as a “weakness” to refer to a Lonely Planet Guidebook. It somehow went against the spirit of adventure to know what was around the corner. Instead, you […]

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How our Mother (Nature) made green sand

There are many environmentalists across the world who would love to string us up (with organic rope) for being mindless status-obsessed eco-vandals with the audacity to use fuel heavy Mercedes G-Wagons for safaris. And you know what, they are right! There is no denying that a CO2 output of 205.5 g/km is not great but […]

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